Barton Perreira reveals Spring 2011 collection!

Known for being "dedicated to pure luxury" with an approach to "redefine style and elegance", Barton Perreira's newest collection once again defines them as an industry leader; each piece showcasing superb craftsmanship and stylish design. The video for the 2011 photo shoot is sure to create buzz, featuring actor Giovanni Ribisi and music by Lykke Li. Check it out...

OUT with the new and INspired by the old!

The weather in Toronto has taken a sharp left turn, from frigid to mild, prompting the fashion forward to begin preparations for Spring/Summer. Personally, my first warm weather purchase is always the perfect pair of shades.

This season’s biggest trend is definitely OUT with the new and INspired by the old; vintage-inspired frames are the sure choice for 2011. And because Gafas is always on top of the latest trends all of our new styles are on par.

From Dita’s take on the traditional aviator...










...to Entourage of 7’s boldly coloured cat-eye.










OR, better yet, why not rock a pair of truly vintage sunglasses?

From the classic Ray Ban Wayfarers…










…to the totally rad Cazal 858 delux, which were made popular by MC Hammer in the 80’s.

Whether you're looking for vintage-inspired or truly vintage shades stop by Gafas and check out all our unique brands and exclusive Kings of Past line that will surely give you blast from the past.

Gaga, ooh la la

What can i say, this piece of art work just makes me wanna sing Gaga songs all day long. It’s a brand new limited edition Mykita model “Yuri”. With its distinctive look and jaw dropping abilities, this is definitely the next faze of fashion. Mykita and Romain kremer teamed up to create the Yuri model. And just to blur the boundaries even further between real life and futuristic technology, the MYKITA & Romain Kremer AW 2010 collection is titled: ‘The Plastic Eating the Natural’. Undoubtedly, this is more of a headpiece then it is sunglass, don’t expect any UVA/UVB protection in the least. Available in two colors, red and black, the MYKITA Romain Kremer YURI glasses will have limited availability. The idea behind these shades is to provide protection for our third eye (the brain). Follow your third eye intuition and purchase this weird, one of a kind head piece.

THE AFTERMATH - Gafas lookbook III

Now, that the dust from our "3rd annual look book party" has settled down, it’s safe to say that it was a success! Great product, great people, great atmosphere! Gives everyone the opportunity to see newest product, meet the Reps from various companies while casually sipping on champagne. Speaking of new product, we just replenished 75% of our stock. New styles from Barton Perreira, Salt, Paul Frank, Dita, Gold & Wood and many others (I can go on forever). With Christmas around the corner get your loved one a gift that they can actually use. I know, I would trade my socks and clothes presents for a new pair of shades any day!… What are you waiting for? Take advantage of this opportunity now and come see us...

BLACK FRIDAY-TO STAY OR NOT TO STAY

Sooo…. Black Fridays, you either hate it or love it but you can’t argue with the amazing deals you can get on so many products. Although it’s in the US, we Canadians can’t help but to want to get in on the action. So perhaps you take a day off to get a head start, you drive for 3 hours and sit in traffic only to wait a little longer in the never-ending lines. Canada’s economy seems to be spurring the need for deeper discounts and we also want to support our local, Canadian economy, needless to say, do some research and stay put. You can do all your shopping and running around at the convenience of staying in Canada, eh? Many stores such as Future Shop, Sears, Banana Republic etc, etc…and of course us - Gafas have lots of great deals. So you can still do your shopping and enjoy and full out weekend without being jammed in traffic and stressed out. Deal or deal????

Aliya-Jasmine Sovani @ Gafas

Our girl Aliya-Jasmine Sovani came by last night to grab a pair of vintage frames. She anchors MTV News, so you know she has great taste. After all she actually got to fist pump with the Jersey Shore crew and touched Pauli-D's hair. How did she pull that off. After going through some of the hottest Kings of Past shades she locked down the Paloma Picasso 3711.

Look who came to help out. It's Daniel from the Stereos how was Tony's vino .... he picked out some sick optical frames. Wait till you see it ..

Hmmmm ..... Stereos new album dropping December 14th, http://www.wearestereos.com/

The secret stash .. hidden in a vintage Killy carrying case

I think she has made a decision

Yes she made a decision .... hot.

Check out her site http://www.aliyajasminesovani.com/

Gafas Optical Shop Lookbook VIII Launch + Kings of Past Celebration

Come join us on Wednesday, November 10, 2010 for an exclusive celebration of the Gafas annual Lookbook Volume 3 launch plus a very special Kings of Past vintage eyewear debut. Meet and greet with representatives from Barton Perreira, Chrome Hearts, Gold & Wood, Salt, Leisure Society and Kings of Past!

RSVP attendance to tony@gafas.ca or for media accreditation contact chrissy@vocabcommunications.com.